But that doesn’t mean Facebook, or other social media companies like Twitter and Snap, are making more money. Another Pew report from March also shows that Facebook’s gains in older users is what is holding the platform together, stating: Facebook remains the most widely used social media platform by a relatively healthy margin: some 68% of U.S. adults are now Facebook users. The Weekly Listen: The Latest on TikTok, Quibi, and Peacock, Entertainment Digital Ad Spend Will Rebound More than 20% in 2021, How the Acceleration to Ecommerce Has Changed Crocs’ Short- and Long-Term Plans, Japan’s Cashless Vision Is Starting to Come to Fruition, Proximity Mobile Payment Users, Argentina, Proximity Mobile Payment Users, Australia, Regulation and Pseudo-Regulation on the Horizon for Marketers, The Weekly Listen: Oracle Wins TikTok Bid, the 2021 Summer Olympics, and Paramount+, The Biggest Challenges Marketers Face Today, The Ad Platform: Checking in on Programmatic Trends 6 Months into the Pandemic. Learn more about how Statista can support your business. WhatsApp, which is owned by Facebook, has been warning fans of the change for months but the dramatic new block will finally come into effect from February 1, 2020. Snapchat particularly benefitted from the Q2 2019 release of its updated Android app—as well as new visual filters, including a ‘baby face’ lens.
Millions of WhatsApp users are facing a very expensive start to 2020. Chart. Snapchat will have 16.4 million users in 2019, 17.8% higher than last year. All the bad press about Facebook might be catching up to the company.
", Facebook, Number of monthly active Facebook users worldwide as of 2nd quarter 2020 (in millions) Statista, https://www.statista.com/statistics/264810/number-of-monthly-active-facebook-users-worldwide/ (last visited September 29, 2020), We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. “We’re just trying to keep the lights on over here,” Facebook CEO Mark Zuckerberg told The New York Times in an interview.
While we are seeing a decline in Facebook users in Germany, other social networks like Instagram, Snapchat and Twitter are all gaining users. Along with this fresh ban, there’s another update from WhatsApp that might not go down so well. In France this year, Facebook will experience a decline in users for the first time, whereas Germany experienced its first drop in users in 2018. A new Pew survey shows that Facebook is losing teen users. Snapchat will grow by 7.5% this year to 10.6 million users.
While we are seeing a decline in Facebook users in Germany, other social networks like Instagram, Snapchat and Twitter are all gaining users. "Number of monthly active Facebook users worldwide as of 2nd quarter 2020 (in millions)." “We don’t monetize many of the services where we’re seeing increased engagement, and we’ve seen a weakening in our ads business in countries taking aggressive actions to reduce the spread of COVID-19,” the duo wrote.
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